Conversion Practices – Courses Sogi Campaigns

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Before we start 1 Topic

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Activity: Grounding in Care

Analyse the narrative landscape

Have you heard of the “bootstrap narrative”? 5 Topics

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Test your knowledge

How does this apply to Conversion Practices?

Topic: Narrative pitfalls

Topic: Narrative pitfalls #2

Activity: Defining Narratives

Clearly identify the target audiences 3 Topics

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Test your knowledge #2

PART 2. How does this apply to Conversion Practices?

Strategies to neutralise opponents 4 Topics

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Test your knowledge #3

Topic: What do your opponents say about Conversion Practices?

Topic: Countering messages on Conversion Practices

Strategies to persuade moveable middle audiences 6 Topics

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Test your knowledge #4

How does this apply to Conversion Practices? #4

Topic: Structuring a persuasive message

Topic: Storytelling

Strategies to Mobilise 4 Topics

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Test your knowledge #5

Topic: Communication tactics: from humour to shock

Topic: Relatability

Congratulations 1 Topic

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Conversion Practices Course Certificate